Transcript
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I have 327 subscribers, so I gained 67 subscribers, but I set a goal for 500 subs by August 1st,
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and it is August 1st, and I did not achieve it.
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Whatever, doesn't matter.
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Like I said, I don't really care about the subscribers.
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I really just care about getting better videos.
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Now, let's talk about what I talked about last month.
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Last month I talked about why I was doing 1% dad and why I stopped.
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I want to elaborate a little bit further.
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And first, let's talk about one video in particular on my YouTube channel.
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It's called, Mediocrity is not your role model.
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I made that a long time ago.
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Last year, and that was like the first video that I really took seriously on my YouTube
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channel.
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And I made that because that's what I wanted to talk about.
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That was what I wanted to say.
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Because pretty much my entire career on my YouTube and podcast, I always censored myself
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because I felt like I had to protect some people.
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And I'm being very vague on purpose because I learned a lesson, and it's not something
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I'm sharing on the podcast.
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But that video I made, and I actually had it up for a long time.
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And then I unlisted it a couple months after posting it.
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And then I started censoring myself again.
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That's completely numbing my voice and numbing my message down just because of some people
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in particular.
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And then I did 1% dad because that's what I thought would send this message to these
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people and they could listen.
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But no.
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I realized there's a book that I read recently.
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It's called Primal Branding.
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And there's one part of it.
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And it's basically seven pieces that you need to build a great brand.
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And one piece is a creation story.
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And I kind of had my creation story here and there for a long time.
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But I really decided to nail it this time and just say what I wanted to say.
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And I'll actually pull it up right now.
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What my creation story is because I spent a pretty long time, maybe a couple hours thinking
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about this.
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And it's only like three sentences.
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So here it is.
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Over many years, I tediously raised myself out of the debilitating modern lifestyle.
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Yet, the delusion remained all around me.
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I became enraged at the sight of this self-inflicted suffering.
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So I decided to channel that rage into this YouTube channel.
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So that's my creation story.
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Basically I didn't like the lifestyle that I was living.
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And so I carried myself out of it.
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But I noticed that the lifestyle was still all around me.
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And again, this creation story is extremely vague because of that lesson that I learned
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when I posted a video called, or actually it was a lesson I learned while I was making
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that video of mediocrity is not your own model.
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And so that is super, that's my creation story.
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Basically I get really angry at seeing.
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I don't get angry at seeing.
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I get angry at the fact that I'm living with the lifestyle.
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It's like a constant.
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I'm trying to find, I don't know what the, I don't know the word, is it adjective or
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adverb?
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I don't know.
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I'm trying to find the correct word to use.
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It's like the word that I used in the mediocrities and I remote role model is like it's offensive.
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But it's more of like I used to live this type of lifestyle and I realized that it sucked.
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And so I can't imagine it not sucking for other people yet.
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I'm still surrounded by that lifestyle.
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And it just gets to me.
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It just makes me so angry.
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I, in March of 2022 was, I think that was the first time where I ever actually wrote
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it down in my journal of me just being completely pissed off.
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March 2022, it was freezing.
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I remember I was grinding.
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I was literally grinding.
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I was going to the gym every morning, even on the weekends.
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And it was a Saturday or a Sunday.
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I don't know.
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And I biked and this morning it was like the cold rain.
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And so it was just warm enough to where it wasn't snow, but it was cold enough to where
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the rain was just miserable.
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And I biked home from the gym and I got home around eight in the morning because I got
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up at like four in the morning and got home and I just saw that constant reminder of that
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old lifestyle that I used to live.
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And it made me pissed off.
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And every single time I always get angry at that lifestyle.
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Every time I see that lifestyle, I get so angry.
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But today when I was coming up with like the structure, the outline that I was going to
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talk about for this podcast episode, I realized that I actually don't get angry anymore.
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I've basically trained my mind to become so indifferent to these.
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Okay.
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I be key.
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I trained my mind to become so indifferent to this thing that I'm talking about.
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And that was because of the lesson that I learned.
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There was a very definitive moment when right before I posted or right around the time when
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I was making the episode on mediocrities and I remote role model, there was a very definite
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moment where I learned a massive lesson.
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And it caused me to become iron.
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I like my mind became a prison.
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I became so indifferent, so immune to reacting to these things.
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And that's what I had to do to survive.
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That may sound a little crazy.
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Some people like, oh, you're just 18 year old kid living in your mom's basement.
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No, that's what I had to do to survive.
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And because I know that if I kept being angry, then I would literally die from my just anger
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plus the fact that it's not healthy to be angry at people so that my solution was to
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be indifferent.
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And I don't think that's a good solution, but that was the only solution that I knew
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and it's still the only solution that I know.
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And it's caused, it's actually helped a lot, but I don't think it's very healthy.
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And this is an ongoing story.
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I have a lot more to share about this story, but I'm not going to share it until a very
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definite thing happens.
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And that's something that I will, you'll just have to wait and see as you follow along
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my journey.
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But that's basically that whole thing.
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I realized today that I just don't care that much about seeing this, this lifestyle.
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Like I've become so broken inside that I just don't care anymore.
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And honestly, it's just saddening to me that that's the way that I developed.
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But that's just what I had to do to survive in my environment.
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So or at least that's what I had to do in order to achieve the life that I want to achieve
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because it's impossible otherwise.
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So that's that partial, that's part of that story.
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And you'll hear the rest of the story as the months go by and the years go by.
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But how this relates to what I'm doing right now is I realized that I've been censoring
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myself for a long time.
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And my actual creation story is the fact that this stuff makes me pissed off.
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This stuff makes me consumed with rage.
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And so that's what I'm really happy with how I came up with that creation story.
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How I crafted this brief, like three sentences.
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And it's literally just, I think that it's really good.
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The only thing that's not good about it is, or the only thing that I know is not good
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about it is the fact that it's like an a ninth grade reading level, which in stories you
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do not want higher than a fifth grade reading level.
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Like honestly, you should have like a third grade reading level.
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But there were some big words that I really wanted to use in this creation story, like
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tediously debilitating and yeah, those were the two big words, tediously and debilitating.
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Those were the two big words that I wanted to use.
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And those two words, especially in the same sentence, raise the reading level tremendously.
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But that's a big side note.
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So that's what I wanted to update on my YouTube channel, the fact that this stuff makes me
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angry and I want to just let it out there.
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So now let's talk about something really special that happened this past month.
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And I'll just play the clip.
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So you're about to listen to a clip that I recorded.
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I'm going to pause the recording right now and look it up so I can tell you.
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I recorded it on July 8th and you're about to listen to the clip.
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If you don't want to listen to the clip, it's a minute and 38 seconds long.
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So skip a minute and 38 seconds long, but it's pretty vital to the story that I'm sharing
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in this episode.
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Here's the clip.
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I just made my first dollar online.
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I just pulled it home.
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My goodness.
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I just made.
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Okay, this is, I did not, I was just sitting here.
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I was recording some B-roll footage and I got distracted like an idiot.
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And I started reading comments and here, there's this guy.
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I was reading comment.
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He responded on one of my videos, my newest video that did really well.
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And then I saw that he responded.
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He said, hi James.
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He responded on this video.
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All of this stuff is in, I think this is reversed for you.
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I don't know.
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But this is my private, unlisted, like this is my unlisted training video, which means
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that he bought my course.
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Oh my goodness.
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This guy just bought my course.
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And then you know what I did right after that?
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I pulled up my software system.
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Wait, I'm, I can't even type right now.
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System, I pulled it up.
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Oh my gosh.
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One sale.
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I made one dollar.
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That is awesome.
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Let's go.
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Man.
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So that was me making my first dollar online.
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And that was just a part of the video.
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It's like a, I think it's like a five minute long video.
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I'm going to link it in the description to a unlisted YouTube video that you can check
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out.
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It's the actual video that I recorded on the, like probably 10 seconds after I discovered
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that I made my first dollar online.
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It took me basically an entire year of grinding to make one dollar.
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And that was an amazing moment.
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And the funny thing is that right now, it's, I went back to normal.
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There's this thing that I heard Hormozzi talk about.
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And it's basically that he always, he's getting closer and closer to the reason why he actually
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does what he does.
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And it's the work.
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When he was younger, he used to do the work for the results, like the money.
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But now he's like, okay, I just do the work for the work.
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I just like the work.
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That's what I do.
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And that stuck with me a lot.
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I've been trying to train myself to focus on the work, the process and not the results.
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And this kind of proves it because when I got, when I got my first dollar, obviously I was
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excited because that was something that was like a big milestone on my journey.
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But it tapered off.
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It faded away.
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There's this girl that invited me to speak on a podcast episode a long time ago.
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And her name is Avigale Ling.
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I forgot what her podcast is called.
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But she basically explained how we were on a Zoom call before the episode.
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And she was talking about how she went viral one time on TikTok.
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And it felt amazing at the moment.
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But then it kind of just faded away.
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And it's like, oh, whatever.
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And that's exactly what I felt about the one dollar.
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Looking back on it, I'm really happy that I made a dollar.
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But pretty much I went back to like normal mode, probably a day after.
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Honestly, maybe even 10 minutes after that video, the dopamine kind of wore off.
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And I just started to go back to normal mode.
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But that was, that's why it's always better to focus on the process and the work.
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Because when I make a good video, when I come up with a good video idea, I'm like, oh, this
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is good.
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But then immediately after I finished the video, I'm like, oh, that kind of sucked.
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And I post it.
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And I work on the next video because it's a much more reliable dopamine.
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This is kind of the way I interpret it.
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It's way more reliable.
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It's more sustainable.
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Because if you just focus on the results, then you're just working super hard for just
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a one time hit.
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Just one thing.
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But if you focus on the process and learn to love the process, then you basically get
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to do the thing.
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Yeah, I don't like, there's a lot of times where I'm just like, okay, this sucks.
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I sit down in the basement with a blank Google doc or I have like a half filled out Google
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document and I just have to grind out.
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I just have to go through a painful crucible to get a video done.
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And oftentimes it sucks.
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But you get way more pleasure from making a video than you do from getting, okay, no,
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no, no.
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Here, let's say it takes 20 videos to get your first sale online.
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The amount of pleasure you would get from those 20 videos if you focused on the process
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is a thousand million bajillion times more and more powerful than the amount of pleasure
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you get from just making your first sale.
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So that's why I always focused on the process.
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And yes, the results are great.
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It's awesome.
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I know it's good, but just know that it's kind of, it's going to fade away.
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Just like when I got my first hate comment, that was something, it sounds weird, but that
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was actually something I was looking forward to.
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And when it happened, I don't think I recorded it, but I was sitting in this in, in my chair
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and I pulled up my comments and I saw that I got a hate comment and I was hyped.
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I was ecstatic.
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And then it kind of just fade away and that's like the results fade away, but the process
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never leaves you.
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The process never fails.
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And in that video, I mentioned how one guy, a dude bought my first thing.
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A dude bought my course.
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And that same guy has become my number one subscriber, my number one fan.
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And he has become like a friend to me.
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And I don't want to reveal his name.
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I want to keep him anonymous because I don't know how he feels about me saying, just sharing
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that, but this guy, I love this guy.
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I basically ask him so many questions and he gives me the longest responses.
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It's actually amazing.
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I, the first time I heard him, he, he emailed me and he said, like, I love your stuff.
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Like I want to help you.
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I want to make sure that you blow up.
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And so I basically sent him a bunch of questions, probably 10 questions.
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And he created a Google document and spent a couple of days typing probably a six or
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seven page long entire, like the entire page was filled with words, six or seven pages.
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And I learned so much.
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Honestly, I was kind of on the edge of recording videos outside.
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I was like, Oh yeah, cool atmosphere.
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But now it's like, Oh, I got to record all my videos outside unless the context calls
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for an inside one.
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For example, if I'm like scrolling on TikTok, if it's a clip of me scrolling on TikTok,
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I'm going to do it inside.
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And I learned, I just learned so much about the psychology of my dream customer just talking
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to this guy.
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And he gives me such great feedback.
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It's awesome.
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So that is basically my superpower, my hidden superpower behind a lot of the improvements
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that happened on my channel over the past month, because I set a goal for 500 subscribers
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for this month and I said that I didn't really care.
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And the reason why was because my content got so much better.
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My mentor, my YouTube mentor said that my content is like a thousand times better now
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than it was a couple of months ago.
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And he also said that one video in particular, it was like, it was a video on me waking up
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early for a thousand days.
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He said that video was a massive leap in quality compared to the one just before that.
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And the reason was because I read a book called How to Shoot Video That Doesn't Suck and I'm
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actually in the middle of rereading it right now, again, because it's so great.
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But this guy, the guy that I'm talking about, my number one subscriber, he actually helped
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me so much with Build That.
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Actually helped me so much in basically being aware of what I'm doing well and what I'm
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doing bad.
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And here's what I am focused on now.
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I realized, I learned that basically all of my competitors, every single, the majority,
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I don't want to say everyone, but there's not really any Mr. Beast style self improvement
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YouTube videos.
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And when I say that, I'm not talking about, I'm not talking about how he does like challenges
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and how he's, I'm talking about how his quality, the effort he puts into it, the standard he
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holds himself to and how every single video is just a piece of art.
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There's not too many content creators in my niche that do that.
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The majority of them, or at least the ones that I'm aware of, are all just business.
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That's how this, my number one subscriber talked about it.
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He said, they're all just business.
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They're all just trying to make money.
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And basically the content style is a teenager, teenage guy sitting in his mom's basement
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or sitting in his room looking at a camera and talking with no cuts, no edits, like low
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effort just for business.
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And that's basically what I was doing for a very long time.
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And it's not a bad thing, but I realized where I could stand out.
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I put a lot of effort into my videos.
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And I've been really trying to train myself to hold myself to a higher standard.
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And that's where I stand out.
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My number one subscriber keeps on reminding me that like my videos are different.
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And here's where it gets dangerous because I don't like, I don't like broad praise.
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I don't like praise unless it's specific.
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People share very specific praise.
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I like that.
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But if they're like, oh, your videos are great.
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I don't like that because all that does is boost my ego.
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It doesn't tell me why they're great.
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And so it basically creates like a blind delusion.
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It makes me delusional.
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But my number one subscriber keeps on reminding me why my videos are great and gives me a
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lot of like actionable steps.
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And that is super valuable for me, especially in the early days that I'm in right now.
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I'm only a year into this.
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And here's what I want to talk about.
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I am not, okay.
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Actually that's basically it.
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That's like the whole spiel for this month.
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I made my first dollar and I'm feeling, feeling good, but I got more work to do.
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Got more stuff to do.
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And there's a type of video that I made.
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It's a completely different type of video.
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It's called dumb ways to live.
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I'm not going to post it for a couple of weeks.
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But that video, my number one subscriber said that he liked it so much that I should just
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delete all my other videos and just focus on this type of video.
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I don't think I'm going to do that, but there is some, there's some room for experiment on
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my video styles.
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So it's really exciting because my content is evolving a lot.
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And the, I just finished making a YouTube video this morning.
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It's, it's like how to finally fix your life.
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I'm pretty sure it will post the day that this podcast episode goes live.
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So that video, when I finished making it, I just didn't like it.
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I think that it's got some good pieces, good moments in it, but I just didn't like it.
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Yet it was so much better than even like my video five times ago or six times ago, six
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weeks ago.
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So my content is evolving a lot and I'm getting a lot better and I'm really excited for the
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future.
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So there's not going to be another goal for next month because I just want to focus on
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getting way better content or just improve my skills.
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Peace.