Podcast Available Anywhere: Ascend Momentum
Feb. 8, 2024

Practice #50 - It Took Me 7 Months To Take Action!

Practice #50 - It Took Me 7 Months To Take Action!
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Ascend Momentum

I finally wrote out an exhaustive description of my dream customer.

Transcript
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Seven months ago when I started really researching business and really learning about all kinds

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of things business related, like reading a lot of books, watching lots of videos, doing

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all kinds of things.

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I started reading the first business book that I, like the real first business book that

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I've ever read that gave me a lot of strategies and tactics around business was a book called

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dot com secrets.

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That is an amazing book and I kind of forgot over the course of seven months I had a desire

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to reread it a couple months ago during the school year but it just kind of got pushed

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off to the wayside.

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So I'm thinking to myself, why not?

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Well the answer is pretty obvious because I've got other priorities.

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I've got storytelling that I'm studying.

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I've got YouTube channel stuff.

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I just can't really focus on all the things at once.

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Or can I?

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So yesterday I realized that I never even made my attractive character.

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I don't even know who my dream customer is.

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Yes I know a general thing.

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Like I told myself my dream customer is me, younger me like one year ago or two years ago

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but I didn't really know.

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I did know what I was like subconsciously but I wasn't really conscious of what I was

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like.

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I wasn't really conscious of my dream character or my dream customer, my dream audience, my

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dream viewer.

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I didn't really know who I was targeting inside and out.

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And I realized that that's probably why I'm struggling so hard to make this course.

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Right now over the past couple of weeks I realized that I need the next step on growth

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for my channel and my business is to make a course and offer a service.

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Because I've been leaning back and forth.

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I've been trying many, I've been thinking about different things and going for different

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things over the course of the past couple of weeks.

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And it's because I've seen lots of different videos on yes you should do a course, no you

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shouldn't do a course you should hold off until you build your channel.

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Yes you should offer coaching, you should learn how to coach better and then that will

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give you more ideas.

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Like I've been trying lots of different things.

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Well I haven't been trying different things but I've been like right now I'm just in the

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idea phase.

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I'm just trying to think of where do I want to take this?

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Where do I want to take the channel?

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And I'm in, I'm okay so right now I'm focusing on a course and I'm trying to think well what

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can I, what can I offer?

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What am I offering?

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What is my super power?

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What makes me qualified to help someone?

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What do I have that I could help other people do?

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I'm asking myself all these questions and I realized that I knew what I had but I didn't

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know what my customer was.

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I didn't know who my customer was, what they looked like, what their hobbies were, what

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their desires and dreams and ambitions and goals were.

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So it made it a lot more difficult and so I really sat down and thought to myself well

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what do I want myself to be?

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Like what, okay so what do I want to teach?

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What do I have that other people don't have?

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Well I really went all in on the self improvement thing.

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I'm like all in.

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I completely stripped my entire bedroom.

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I sleep on the floor.

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I am like, I don't have any social media, personal social media.

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I have YouTube channel obviously but I don't really use, I don't really waste my time anymore.

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I went all in and so I'm thinking myself I went full time on self improvement.

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That's what I have to offer and I actually started waking up 30 minutes earlier so I

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can start brainstorming and I just sit down in those first 30 minutes of the day.

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Well actually first 30 minutes after I shower and I just sit down and start writing in my

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notebook and I just try and think like what can I do?

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What do I want to do?

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Like what is this course going to look like?

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And I've been researching how to make a course and one of the things I learned was you've

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got to figure out where your customer is, where their zero is at and where their hero

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is at.

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So right now like me, I'm the hero.

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Like or not me but the customer is a hero but the goal is to get them to where I'm at

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all in on self improvement.

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So where my current life is like the representation of the hero and then the zero is I was thinking

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myself what is my zero?

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Where do I want my customer to be at when they start this?

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And I thought oh beginning of junior year so pretty much a little over a year ago.

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I remember that I was kind of like on the fence for self improvement.

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I was on self improvement.

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I had been improving myself but I wasn't really making much drastic changes.

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I wasn't really going all in.

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I was just kind of coasting along improving 1% every day but that's just coasting.

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1% every day is just not good enough.

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So I figure out that that's the zero stage.

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That's where I want my dream customer.

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But then I'm like I really don't understand my dream customer that much.

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Like what is what actually was going on in my mind one year ago?

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I don't really remember.

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And so that's what got me thinking.

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Well I need to I should be it.

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I should know myself inside and out during this time phase.

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I should know exactly what my thought process was, what I was insecure about, what I wanted

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to do, what I wanted to do that I didn't tell anyone about.

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I should know all of these things.

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I should know my dream customer inside and out.

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So I was sitting on the couch yesterday just eating food and like eating lunch and I was

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like I really don't know my dream customer.

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And I remember when I originally heard of the concept of the dream customer.

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It was in a book called dot com secrets.

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Like the book I mentioned in the beginning of this video.

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And so I just think to myself I gotta I gotta figure this out.

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I gotta write down my dream customer.

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So I went up to the attic and got that book.

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I pulled it out and I locked myself in my room for two hours and with nothing but a

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pen and a journal.

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And I literally just wrote down all my dream customer and I also brought the book with

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me so I could literally just answer all the questions that he was asking in that book for

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you.

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So it's like who is your dream customer?

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What are their goals, dreams, aspirations?

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What do they look like?

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Like all these things.

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And after two hours I filled up like probably four entire pages of a notebook of my notebook.

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And I have like I know my dream customer inside and out now and I feel so much more confident

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moving forward on my YouTube channel because now I actually have like I know exactly what

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to consult when I have a question on how to move forward.

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Like let's say I want to do this video or that video.

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Will I ask what would my dream customer do?

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Like what would my dream customer want to watch?

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Well, this video.

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So that's how after seven months I read that book seven months ago and I didn't take action

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on the first most important chapter.

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Like the first, I think it was the second chapter, but it was the first actionable step and the

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most important actionable step in that book.

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And I didn't take action until seven months later.